This is a very obtuse line.
Wit Fitness have what looks like a normal campaign that has got off to a flying start on Crowdcube.
£370k already invested.
But in the pitch, it states that £320k was already raised and of that £125k will be drawn down before the pitch completes - so whether it is successful or not. IE it has nout to do with Crowdcube's platfrom or this raise. We dont know if CC are taking commission on it but we'd guess it will enter their annual raise figure.
So what the fudge is it doing on here?
Is this how Crowdcube propose to make investment more open and more democratic? Seems unlikely.
Wit are not raising £840k, as Crowdcube state - they are at a pinch raising £840k, minus the £125k they have already signed off for and will be spending even if this raise fails, by their own admission. So why not just be grownup about it and say they are raising £715k on Crowdcube?
Well the maths show that if you remove the £320k already raised then the all important percentage completed graphic looks a lot less impressive. It's not like we havent seen this before a few times.